There are some marketing ideas that truly are better than others.  Sometimes companies spend thousands on printed materials that find their way into the trash almost immediately.  If you've paid that much for marketing before, you may be turning green right now, knowing where all your money went in the end.  Fortunately, there are ways to get the attention of the consuming public without taking a chance on wasting your money.  You should consider custom printed polos and tees to get the word out, and leave the ad space in newspapers and magazines to someone else. 

There are several different ways you can make use of custom printed polos and tees.  The first, of course, is to order custom corporate uniforms for your employees.  This will give your business a cohesive and polished look while also encouraging brand recognition.  Your employees will be spreading the word about your work wherever they go, and they'll also be easy to recognize whenever they're on the premises. 

You can also sell or give away your custom printed polos and tees to potential customers as a way to drum up some interest for your company. This might seem just like giving away pamphlets, but you should realize that people are much less likely to throw away clothing.  Your potential customers will take those custom printed polos and tees, and they will wear them at some point in the future.  At that moment, your company will experience more visibility than any pamphlet or newspaper ad could give you.  Keep in mind that those with your custom printed polos will likely wear the shirt more than once, and that's just exposure you can multiply by dozens.  The more shirts you can afford to pass out, the more marketing impact you are making for your company.

The designs for your t-shirts and polo shirts are entirely up to you.  You can use your own company logo, or you might want to create something that is witty enough to stick in someone's mind long after they can't see the shirt anymore.  The benefit of creating your own shirts is that you really don't have any limits to what you can do.  You should keep some things in mind as you create the images, however.  The more colors you choose, the more expensive the shirts will be.  This is also true for the complexity of the design. Sometimes, simple really is your best bet.