Make It Easy for Visitors to Buy From You!

Convincing prospects to purchase from you is a hard enough task.

Have you ever considered that you may be making the process
twice as difficult for visitors? What if your prospects are convinced
and want to buy but don't know how to purchase from you?

No matter how good you are at convincing your potential cash
frenzied market, they simple will not buy from you if they
find the process awkward or difficult in any way or worse they can't figure out how to.

It is imperative that you make sure people can find your order
form easily and hassle-free,a clear sign up link or pay now button!

Ensure you write clear messages to direct your customers to your order page, thus ensuring you minimize the chances of them getting lost in the process.

You must reduce the chance of losing prospects by putting a prominent
link to your order page on every page of your site.

Also, you should consider offering multiple payment options!
Some people may like using Paypal,
others may only want to pay with their credit card and
yet others may only access your site via a middle merchant service
like ClickBank!

The more options you offer, the better your chances of
converting visitor into buyers.

After all, it wouldn't make sense to sell hard to a
prospect only to find that they won't be able to pay
you when they want to would it?

You should show that you are a credible merchant. Is your order
Process secure, do you use encryption technology or PayPal
IPN system?

You could of course offer a money back guarantee so that people
will feel confident about buying from you, and always include your signature.

People buy from friends or people they know so you should include a picture of yourself and an audio message or maybe even video on the sign up page.

How about after sales service? Do you have a support desk?
Who do they contact when they have problems after purchasing?

Customer testimonials, boost confidence, but please make
sure they are real and not some fake ID! You will lose credibiility if you cheat here.

Make them feel safe about buying something from you,
give them something and someone to trust and you will convert more
sales and loyality for sure..

In the end, it would be pretty pitiful if you sold hard
and sold well to a prospect and something went wrong when
he or she was ready to pay.

You have to eliminate any chances of this to maximize your profits!

I recommend you use a solid back end system to solidify
your sales and convert buyers into a sales force with
instant affiliate creation accounts...

This is Part One about Making your site sell more.. to read
further, visit:

http://2-b.us/?i=110310/goarticles