Ensure that you take some time to create a very attractive 'About' page.
When a visitor comes to your blog invariably the first place he goes to is the 'about' page.
Here is where you capture your visitor with a well written page.
Never beat about the bush when writing this page.
Because statistics have it that if a visitor leaves your site before spending 2 minutes there he or she will never come back.
You need to capture your visitors for at least 2 minutes to keep them there.
You can achieve this with some good page formatting techniques, but keep the formatting simple.
Ensure that your 'about' page explains very clearly what the blog is all about also ensure that you list all the benefits of your blog.
Give some personal information about your location and occupation as well this includes your contact information.
Include an RSS feed or RSS reader in your blog.
This usually ensures return visits from many visitors and overall excellent results, try it.
Keep the design of your blog simple and keep the content attractive without cramming the page with text.
Use some pictures that relate to the content and keep your visitor engrossed.
Include a 'comments section in your blog.
This allows for interactivity and sends out a signal to your visitors that you appreciate their views too.
Lastly ensure that you optimize your blog for targeted traffic instead of general traffic which could include a lot of irrelevant visitors.
And if you are paying for your blogging and traffic you will be wasting a lot of time and money by not getting targeted traffic to your blog.