A lot of men will buy a diamond ring for the woman they love and not have a clue about what they are buying.
These stones, made into a ring, can be an awfully big investment to be making without at least conducting a little research.
After all, some of these rings can cost as much as a new car, or more.
And a man wouldn't spend that much money on a car without knowing what kind of mileage it was going to get and how powerful the engine will be.
For those men who will be buying the ring of her dreams in the near future, I've put together 3 quick tips to help them know what to look for.
Determine your budget - The rule of thumb is that you should spend 2 to 3 months salary on a diamond ring.
But only you know what you can really afford.
Of course, the jeweler wants you to spend a lot.
He gets a commission.
The selection is also stunningly beautiful to tempt you even more.
There are also some very enticing payment plans to help you buy "The One" that is just right for your fiancee.
This ring will probably be on her finger for the rest of her life, so it must be really special.
Size Matters - The is a visible difference between a half carat and a one carat diamond.
Or even a half and a three-quarter carat.
You should also keep in mind the size of your partners finger.
If she has very slender fingers, it will make a smaller diamond look larger on her hand.
While shopping, keep in mind that you can usually get a larger stone by going down a step or two in quality and it won't be noticeable.
You are the only one that will ever know.
Consider the setting - While the diamond itself may be quite costly, the setting, depending on the type of metal you choose, could be equally as expensive.
And you'll need a larger setting to hold a large diamond.
Keep in mind, too, that the color of the setting will be reflected in the diamond.
If you buy a lower grade diamond that has a bit of yellow in it, that yellow will be magnified by a yellow gold setting.
When men buy diamond rings they really should take a woman with them to help pick them out.