Once you have gotten everything ready from registering a domain name to being listed by search engines, the next step is promote your website.
Being listed by directories and search engines does not indicate that people are exposed to your website.
Your website needs to appear on the top lists from search engine results.
Even well-known companies are not guaranteed a huge amount of traffic into their websites without further work of promoting the websites.
For individuals who do not have a lot of budget to spend on expensive promotions, there are budget website promotion methods for you.
1.
Mailing lists- you should have an opt-in list for your website where visitors can sign up to receive emails from you.
2.
Listings on search engines and directories- increase the ranking of your website.
The higher your website ranks in search engines, the higher the probability that browsers will be able to come across your website.
3.
Links to your website- leave your mark on other websites.
You can swap links with other websites, buy links or even ask the website owners whether you can put a link to your website on their website.
4.
Promote your URL everywhere you go- this applies to anything, from name cards, newspaper advertisements or even t-shirts.
The most important aim is to promote the URL of your website to as many people as possible.
5.
Update your website- with new contents and designs, you can send notification to everyone about the new updates of your website.
This is a method to promote your website and it also works to gain trust from the visitors.
Visitors prefer visiting a website which are constantly updated with new contents rather than stagnant website.
6.
Exchange banners- banners can be expensive, but there are services that allow exchange of banners with much lesser cost.
7.
Pay commissions to affiliates- encourage the affiliates to send more customers to your website.
The commissions need not be monetary, but can be products that you are selling or even free services from you.
8.
Forums, newsgroups and discussion sites- this is a dangerous method as one mistake may cost your website a huge payment.
To promote your website in these sites, you should indirectly promote your website.
9.
Buy sponsorship- this results in a longer promotional period compared to banners.
This method is good because it excludes competitors from running banners in your sponsored area.
No matter which methods you choose for your website, make sure that it does not affect your website negatively.
The purpose of promoting your website is to generate a huge amount of traffic to your website.
Avoid using illegal methods and remember to stick to the rules.