Seasoned masters in Internet marketing may already be doing the following activities routinely, and the Internet must constantly pave way for marketing beginners who are armed with enthusiasm and fresh ideas for marketing online but who do not have yet sufficient experience. Online marketing may be first thought of as difficult because traditional marketing methods require plenty of planning, strategizing, and communicating with clients to attain profits.

In the Internet, all those activities will still remain the same - marketers in the World Wide Web still have to plan, strategize, and communicate all day - but because of our generation's intimate acquaintance with the powers of the Internet, those aspiring to be promoters and sellers of goods online will have an easier time training themselves for the skills important in Internet marketing.

So how is Internet marketing done? Let us count the ways:

(1) Affiliate marketing: Affiliate marketing is a set-up where an affiliate marketer and a company team up with each other. The marketer promotes the company's merchandise in the Internet by writing product descriptions, reviews, and benefits analyses in a blog. A visitor of the blog will find a link that will lead him to the company's homepage, and once he completes a transaction with the company, the affiliate marketer receives a commission. By frequently updating the blog and keeping in touch with the company, customers will be introduced to more products and be awed by the descriptions, and these will make them more curious about the company and might even make them complete a transaction quickly (more than 80% of customers in the Internet are willing to buy immediately once they see a product that catches their fancy).

(2) Link building: Link building is the process of putting backlinks in other websites, which makes your website or blog known to visitors of these websites. Other than that, link building also dramatically propels your website up in the search engine rankings. Now, other websites are more willing to allow links to your website if they have something in return - that could be given through reciprocal linking (you place a link on another website; that website places its link on your website), by submitting superb articles to article directories, and by finding site directories where you can place your website.

(3) Search engine optimization (SEO): SEO relies on predicting what customers type most often when searching a specific website on the Internet. Internet marketing relies on customers, so if you can pinpoint what customers are most likely to type when searching for the goods that you are promoting, and then you can incorporate those keywords in your articles.

(4) E-mail: Sending E-mails to customers will make them know about your products and will remind them that you, the marketer, still remembers them, so they will remember you more and come back to you once they need your goods. Newsletters about your products or about latest events in your company can also be sent through E-mail and can be used to remind customers as well as increase website traffic.

(5) Online communities: Online communities, like forums, are free, so Internet marketers can benefit by participating often and posting links. Not only do you promote your products through forums; you can also interact with prospective customers directly, form working relationships with them, and write small but beefy write-ups about your products.

These are the most popular and established means in Internet marketing; as to the level of dedication you are going to involve yourself in these activities to promote your goods, it's up to you.