In this installment of my how to make money online article series, we are going to discuss tips to help you build a responsive opt in list. Many website owners spend a considerable amount of time and money to build a list of subscribers to their opt in list, but many times fail to capitalize on what they have right in front of them, a captive audience. So, what makes up a responsive opt in list?
Top 5 Ways to Build a Responsive Opt In List
1.) Follow up Immediately
2.) Follow up Frequently
3.) Keep Your Content Balanced
4.) Write Authoritatively
5.) Eliminate Passivity
Next, let's cover each of these in some detail. First, follow up immediately. Once someone has subscribed to a list, they will expect immediate follow up. For this reason, you have to make sure that your auto responder service is set up correctly to deliver your welcome message and your follow up emails. Also, if you have promised a bonus like a free report or e-book, make sure and get it to the new subscriber pronto. You can really gain some trust points with your new subscriber by following up immediately. That way the subscriber knows you care and you aren't just someone collecting email addresses. Second, follow up frequently. I like to send out follow up emails to my list at least once a week, even if it's just a quick newsletter to let my subscribers know about something new on my site. This helps to keep your site fresh in your subscriber's minds. Third, keep your content balanced. As we all know, one of the reasons to start an opt-in list is so you can market your products for sale. However, keep your follow up emails balanced with free content, site information and sales pitches. No one likes to get sales letters constantly when they have subscribed to a list. Remember, your subscribers want valuable information, not just sales letters constantly. Fourth, write authoritatively. What I mean here is that you need to write your follow up emails in a tone of authority. If subscribers see you as an authority in your niche, that will build trust. Last, eliminate passivity. Keep your list engaged, not just reading the emails you send out. This can be done as simply as adding a link to your message for the reader to click to get all the information for a message.
Thank you very much for taking the time to read my article. I hope that you will take these tips and put them to good use in your own internet business. If you would like to read more, please visit my website!

Thank you,
Robby Wilson.